Jony Lee
Head of Growth
The Attention Seeker
I help brands tell stories that go viral. As a creative producer and short-form strategist at The Attention Seeker, I work with brands who want to grow their audience online. This begins with uncovering the human truth behind the brand's message. Then, I work with my team to figure out how to use storytelling to communicate this in video form. But before I started working with brands, I was building my own personal brand and making content 3 years prior. Since then, I've put thousands of hours into understanding exactly what makes a piece of content resonate with the right audience. Then, I use what I've learnt to help our clients create viral campaigns to build their brand.